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2018 CEO Growth Report

Contact Lenses online in Canada for less Fastest Growth and Highest Rated in Canada

A Financial Growth Report direct from the offices of the CEO: Paul W. Slusher

The past 12 months have been an amazing period of growth for us here at In fact, so much so that I felt it was necessary to give our fans, customers and the world-at-large a quick glimpse into the huge gains we as a company are making. We are doing what no company has done – take on the corporate giants armed with a better idea, a better business model and the best prices and service…and win!

You see with the other contact lens companies, growth means profits for them. Money and profit for the Owners and  for the wealthy folks who have invested in them so they can make more money. Nothing wrong with that – but is that the best use of our money? We think NOT! We believe they prefer profits and we prefer helping the planet. You see, with us, growth means more money to help others and it means more focus on Saving our Planet TOGETHER!

Numbers Matter…

So as to NOT bore you with loads of paragraphs of information and analysis, I am simply going to release a set of statistics. I will keep the notes and long-winded sentences to a minimum. The key here is that we want to make it clear that we are the #1 Best Site for Contact Lenses in Canada and when it comes to growth, no one is moving faster than we are!

Yes – we are still the “little guy” in a pool of large sharks and even one mammoth whale of a competitor (a company owned by one of the largest eyewear corporations in the world). We are up against GIANTS and yet we persevere. How do we do it?

Simple. We always make sure that we are:

  1. One of the lowest priced contact lens websites in Canada;
  2. Providing the very BEST CUSTOMER SERVICE possible in every case with every single customer;
  3. Maintaining a corporate ethic and mission that makes us a far superior choice for our customers.
  4. Establishing ourselves daily as the Highest Google Customer Rated contact lens site in all of Canada (97% Positive Rating)

So, let’s get down to the nitty gritty details. Here are some numbers and facts for you to chew on:


HIGHEST CUSTOMER RATED is the highest rated online contact lens website in all of Canada. We have a 97% Positive Google Customer Rating (see our rating data), and we are very proud of this! Not one other online contact lens website can claim what we can claim! No one is 97% but us!



We cannot reveal the actual numbers, due the fact that such statistics are considered “confidential” within the contact lens industry. However insiders within the largest contact lens manufacturers tell us directly that “no other company is growing as fast as”.

However that isn’t good enough is it? So here are some numbers for you to crunch and digest. Awesome, yes we know! No one is growing like we are. See below:


TOTAL ORDERS UP 2,304% 2015 – 2018

Yes, you read that correctly. We have grown in total number of orders over 2,304%!!

2015  – 394 Orders

2016  – 5,137 Orders (UP 1,203%)

2017  – 7,063 Orders (UP 38%)

2018  – 9,471 Orders (UP 34%)


TOTAL SALES REVENUE UP 1,266% 2015 – 2018

Again, we never cease to amaze. We are growing so fast it is incredible. Here are how the numbers break down in this category:

2015  – $92,101 Total Sales Revenue

2016  – $628,083 Total Sales Revenue (UP 582%)

2017  – $874,479 Total Sales Revenue (UP 39%)

2018  – $1,258,503 total Sales Revenue (UP 43%)



It needs to be said that we are also the ONLY online contact lens website in Canada to donate 51% of its net profits to the non-profit that YOU the customer choose. No one does it. No one dare give away profits like that – except


DONATIONS UP 978% 2015 – 2018

So, since our mission is to give 51% of our net profits, we continue to give, give, give. Despite the fact that profit margins on contact lenses are so very small, we still manage to give away thousands. Check out these figures:

2015  – $623.45 Donated

2016  – $3,141 Donated

2017  – $3,644 Donated

2018  – $6,717 Donated

Total Donated 2015 – 2018   – $15,771.70

43% of all donated funds (above) were collected in 2018 alone! We even anticipate we may raise more than $10,000 in 2019 despite still being one of the smaller contact lens companies in Canada. Pretty impressive eh?

With amazing growth, you get more donations. Unlike the other companies that are really all about profit and making money off of their customers, we are different and we make a difference every single day with every single customer.



Lastly, here is the part you have all been waiting for! No? Well – this list is very important to us. What causes do our customers care the most about? Here you go, the top 20 non-profits in 2018:

  1. Doctors Without Borders
  2. David Suzuki Foundation
  3. Big Brothers Big Sisters of Canada
  4. Save The Children
  5. Global Fund for Women
  6. Water-org
  7. Humane Society of Canada
  8. Egale Canada Human Rights Trust
  9. World Wildlife Fund Canada
  10. Canadian Association for Suicide Prevention
  11. Int’l Planned Parenthood
  12. Committee to Protect Journalists
  13. No One Is Illegal
  14. Adoption Council of Canada
  15. Greenpeace
  16. Farm Sanctuary
  17. Alzheimer Society Canada
  18. Population Connection
  20. OneChild



I cannot sign off without first commenting on what will be the best year yet! We have already broken several day and month sales records in 2019 so far! Can you believe what it will be like when we are donating $10,000 a month or more! Awesome to think about it.



As the Owner, Founder and CEO of this hard working, little company, I just want to thank each and every person who has ordered from us at We could not have done any of this without you. It isn’t just about the amazing growth of our small, humble company. It is of course also about how we work together to change our planet for the better!

If you want to reach out to us about this blog post or any other issue, feel free to contact us via email, phone or several other ways, and of course we are always here for you Canada. We want to be – and will become – the #1 most popular online contact lens website in North America one day, and YOU have been instrumental in that effort. We thank you for every bit of business you give us and we hope that we meet and even surpass your greatest expectations.

…and remember, together we can change the world, one contact lens order at a time.

Best regards to you and may we all be a part of a better planet, a better society, a better self so that all may live in peace.



Paul W. Slusher

Owner, Founder & CEO


For more reports from our CEO on our blog, please click here.

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Beware some online contact lens websites in Canada

buy contact lenses online canada

Beware: Grey Market Contact Lenses Are Being Sold in Canada

Yes! Beware some of the contact lens websites in Canada. There are grave concerns about how and where they get their contact lenses. Even the manufacturers, like Johonson & Johnson, Alcon, Cooper and Baush Lomb are fighting to keep things safe and above-board.

Some online contact lens websites in Canada are not authorized sellers of contact lenses. This should concern you as a buyer of contacts online! As the Canadian Association of Optometrists warns “Overseas distribution channels may have grey market (counterfeit) product. There are no controls to ensure that Internet sites source lenses directly from the manufacturer.” What does this mean to you? It means you might be buying from and supporting companies that maybe you should not. Avoid buying from companies that care more about profits and money than they do quality and your experience as an online customer.

Beware some online sellers in Canada

This means that some websites may be buying their contact lenses from places like China, Vietnam, India, The Philippines or other nations where false or counterfeit contacts can be produced and distributed here in Canada. Moreover, the quality controls in other nations are sorely lacking. In other words, some Canada-based websites deal in “grey market” lenses to make more profit. It really is THAT simple. They sell products that have brand names such as Acuvue, Biofinity, Air Optix, Dailies Aquacomfort Plus or whatever on the outside. However they may be overseas, expired lenses, from third party sources or possibly worse. No one can be sure when they come from other nations with weaker quality controls.

Contact lens manufacturers are doing their part!

These manufacturers are NOT to blame, in fact they are doing their jobs properly. The company that produces the famous Acuvue brand (Johnson & Johnson), as well as Alcon (makers of Air Optix, Dailies and more) as well as Coopervision and Bausch & Lomb work tirelessly to shut down unethical sellers. However, it is overseas, unauthorized producers and the online sites here in Canada who are putting these “grey market” products into your hands. Beware, because this could be a serious issue! Using the right products by the actual manufacturer is critically important!

Who are these sites?

You would be very surprised which sites are engaging in unethical “grey market” contact lens distribution. We know who many of them are, but we won’t tell you for fear of expensive and debilitating lawsuits from them in order to shut us up. We wish we could call them out by name. Why don’t we? Because we are a small, humble, ethical company that cannot afford the legal bills that would be required when they sue us to shut us up. This is one way larger and/or more aggressive companies keep smaller, ethical companies like ourselves silent.

Some contact lens sites are lying to you

In fact some of these sites even falsely claim to be “authorized” resellers. However many are not. How can this be? Sadly, such unethical actions are not yet illegal here in Canada or in any of the provinces. Since British Columbia de-regulated the sale of online contact lenses, the nation now can have access to legitimate, safe and affordable contact lenses from the established manufacturers. However, without a nation-wide push to expose companies who are third party, grey market sellers, these websites will continue selling to unsuspecting customers.

What can you do?

Make sure you always buy your contacts lenses from authorized contact lens sellers, such as,, Costco and a few others. If you are not sure, stick to the main sites like those mentioned above to ensure you are not supporting “grey market” sellers. If you buy from authorized sellers like us, you will starve out those operating “below the margin”.

Always remember that from day 1 – has been as ethical, honest and transparent as possible. We have NEVER engaged in “grey market” or “counterfeit” contact lens sales. But what makes even BETTER than the rest is that we donate 51% of our net profits. No one does that but us. No one! and have ALWAYS given away 51% (or more) of all net profits to help save the planet. Not one other company can make that claim.

Stay ethical and safe. Always buy your contact lenses with and be sure you are doing the right thing for yourself, for Canada, and the World.


To learn more about what the Canadian Association of Optometrists says about this, please click here.

To read more eye care and vision health articles on our site, please click here.

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Boxing Day Sale 2017

Boxing Day to New Year’s Sale

Get connected to the best sale of the year. Every single product on the website is on sale for every Canadian. 10% may not seem like much, but please remember that our prices are already among the very lowest in the nation. When you then take an additional 10% off those great prices – you get the absolute lowest prices, PERIOD!


Receive 10% off any contact lens purchase
Just use the coupon code (during checkout):