Posted on

World Wildlife Fund March 2017

Group of the Month: WWF

March 4 is World Wildlife Day and so this month we have picked the WWF (World Wildlife Fund) as our group of the month. Like always, you can save 70% or more on your contact lenses and like always, you can pick any group to whom we give 51% of our profits.

We Donate 51% of our Profits

However in March, the default group is the World Wildlife Fund – and they do some amazing work. In fact this group is among the most powerful and visible in the fight to preserve species and habitat all over the planet. The World Wildlife Fund is one of our very favorite groups and was one of the top 10 groups that we donated to in 2016.

And remember we give away 51% of our profits to anyone you choose – and this month we urge you to choose the WWF.

Here is the monthly video where Erika is talking all about this and other issues too.

Posted on Grows 315% in 2016

two hands holding planet earth

2016 Annual Report for

(Press Release)

New Westminster, BC – February 24, 2017 – announced today that its Canadian-owned contact lens website grew 315% in Total Sales Revenue for 2016 and an astounding 1,641% between January 2014 to December 2016. is a Canadian online contact lens website that is the first in the world to donate 51% of its net profits to the non-profit organization that the contact lens buyer chooses. The website currently has 55 of the top non-profits and charities in its donation list, ranging from such well-known groups as Greenpeace, the Sea Shepherd Society, Doctors Without Borders, The World Wildlife Fund, Save the Children and many more. also spends a large majority of its outreach budget just sharing articles and information related to global issues like child hunger, the effects of war, environmental destruction and human suffering. Owner, Founder and CEO Paul W. Slusher commented “When I came up with the idea for back in 2010, I knew we were the first to do this – to combine great products, great prices, great service with a total commitment to helping our planet and helping people. There is no doubt in my mind that we will take over at least 20-30% of the Canadian contact lens market in the next few years.”

Slusher went on to add “We are seeing our website grow into a real force in the Canadian contact lens market mainly through our customers spreading the word about us.” He explained that their marketing budget has been “on a shoestring from day one and yet customers are coming to us organically every single day.”

When asked how is able to donate 51% of its net profits and still be a profitable company, Slusher maintains that it comes down to a having a small, dedicated team “who are more focused on making sure this company grows over making personal profits.” admits that although its levels of donations are still small, having donated $3,840 in 2016, Slusher comments that “the majority of those donations happened in the last quarter of 2016, when our sales volume really started to expand.” The company estimates that donations in 2017 may exceed $20,000 or more and perhaps even in the hundreds of thousands of dollars per year within five years or less. As Slusher comments “When a customer is faced with two options, one company that makes millions of dollars of profit and another which gives 51% of its profits to helping save our planet, which one are they going to pick?”

The Top 10 Non-Profits at in 2016 were:

  1. Save the Children
  2. Global Fund for Women
  3. Doctors Without Borders
  4. Ecojustice
  5. One Laptop Per Child
  6. Big Brothers, Big Sisters of Canada
  7. Women for Women International
  8. World Wildlife Fund Canada
  10. Humane Society of Canada and CEO Paul W. Slusher can be reached at: or by calling 1-855-909-2772

Posted on

February 2017 Video of the Month

Learn about Population Connection and support them

Erika Tajiri, our wonderful spokesperson, is back again this month. What does she have this month for you? Well, first off there is this video (see below):

and what is in store for you when you watch our February Video of the Month? On top of being charmed to the top of your head by Erika, there is great info on our amazing $500 Video Contest (for details click here). Also she explains why it is so important that we support “Population Connection” – a group dedicated to helping alleviate the crazy overpopulation that is wreaking havoc on our beautiful planet.

Enjoy this month’s videos and if you want to never miss them – then make sure to “Like” us on Facebook or subscribe to our YouTube Channel. You can also receive our monthly E-Newsletters and that may be the best way of all to stay connected. Yes – of course you can do all three! 🙂